Our Reach

ACA’s National Reach

  • 5 million campers and their families
  • 300,000 camp staff
  • 11,000 members/camp professionals
  • 2,400 camps          

Camping Magazine

  • Print circulation- 7,000
  • Digital format- 109,415 unique page views annually
  • Readership of 17,500

ACA website

  • 1.8 million unique page views annually

ACA website for parents/families

  • 110,000 unique page views annually

ACA’s Find-a-Camp Tool 

  • 825,000 million unique page views annually

ACA Now (ACA’s electronic newsletter for camp professionals)

  • 11,000 professionals

Camp e-News (ACA’s electronic newsletter for parents/families)

  • 2,200 families

Counselor Now (ACA’s electronic newsletter for front-line staff….most are ages 18-24)

  • 3,400 counselors/staff

Facebook

  • American Camp Association- 4,845 fans
  • “Because of Camp…”- 6,738 fans
  • ACA Camp Counselor- 645 fans

Twitter

  • American Camp Association – 6,679 followers
  • acacampparents - 1,714 followers
  • camp marketing 101- 838 followers