Celebrity Campers Share the Importance of the Camp Experience

Indianapolis, IN (June 2, 2009) – As ten million of the nation’s children prepare to head to summer camp, the American Camp Association® (ACA) and six celebrity camp alumni join forces to highlight the benefits of camp. The Because of Camp…™ print public service announcement (PSA) campaign is designed as a companion to the Because of Camp…™ video PSA released in early May.

Because of Camp…™ print PSAThe Because of Camp…™ print PSA highlights Emma Roberts, James Pickens Jr., Hill Harper, Lisa Loeb, Justin, Chambers and Blair Underwood sharing how their lives were changed and positively affected by camp.

Each year, camp provides children and adults the opportunity to connect with nature, to participate in human powered activities, and to benefit from personal and primary relationships.

Print PSA ads are available in three sizes – full page, half page, and one-third page. High resolution images are available for print publications and Web sites. The ads are available on the ACA Media page at http://www.acacamps.org/media_center/.  

Because of Camp…™  communicates the essentials gained from the camp experience, including developing lasting friendships, gaining self-esteem, learning to work as part of a team, and developing critical life skills such as empathy and compassion.

Because of Camp...™ so much is possible.

ACA encourages the sharing this vital message with your audience. Please feel free on link to Web sites or social networking sites.

This PSA Campaign is made possible, in part, by generous funding from the Legacy Fund sponsored by the Association of Independent Camps and the Lilly Endowment Inc.

About ACA
The American Camp Association® (ACA) works to preserve, promote, and enhance the camp experience for children and adults. ACA-Accredited® camp programs ensure that children are provided with a diversity of educational and developmentally challenging learning opportunities. There are over 2,400 ACA-accredited camps that meet up to 300 health and safety standards. For more information, visit www.ACAcamps.org.

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