The official publication of the American Camp Association is published bimonthly for child development professionals. Camping Magazine offers a broad range of articles and information for camp directors, outdoor educators, camp staff, and agency camp executives.
Numbers in the rate card correspond to the official Standard Rate and Data listings under classification 21B.
Camping Magazine puts your business in front of a camp's decision makers - owners, directors, purchasing agents - the people who do the buying. These buyers represent all types of camps from traditional summer camps to specialized camps for families and adults, from day camps to trip and travel camps. Camping Magazine reaches private camps, religiously affiliated camps, and camps belonging to agencies and organizations (YMCA, Girl Scouts, 4-H, etc.).
Organized camps represent substantial investments in property and facilities, generate $400 million in wages, and serve over 11 million individuals.
Circulation - Print
Camping Magazine is mailed to camp owners, directors, and others concerned with organized camp management. Circulation averages 7,000 per issue. Subscriptions are included with membership in the American Camp Association. Circulation is 98 percent paid and 100 percent requested. A sworn statement is available upon request.
- New England — 935
- Mid-Atlantic — 1,571
- East North Central — 968
- East South Central — 207
- West North Central — 433
- West South Central — 356
- Mountain — 287
- Pacific — 878
- South Atlantic — 1,115
- Canada & Foreign — 43
Circulation - Digital
The same quality educational resource is in digital format. The digital issue has only been operating since February 2010. 140,000 unique pageviews annually. 7:35 is the average time spent online reading/viewing an issue. 74% are new visitors to the digital magazine.
Camp Types (approximate)
- Private (Independent for Profit) — 474
- Nonprofit — 374
- Agency — 846
- Resident — 1,540
- Day — 1,001
American Camp Association is not responsible for the claims made by its advertisers and reserves the right to reject any advertising at its discretion for any or no reason.
For more information, contact Business Development at (765) 342-8456 or e-mail advertising@ACAcamps.org.