The rules are changing! The economy, social media, parents' and kids needs, wants, and demands, and the pace of life are all affecting camping. Some camps are following tried and true rules of camp programming and marketing and are seeing their enrollment and retention flatten or shrink. It's time to break the rules and fill the bunks! This practical workshop focuses on 10 "myths" of camp operations and marketing -- and what the NEW RULES need to be to keep growing.
Through this webinar participants will learn:
- Differences in today’s camp population
- How to create an internal marketing process that fosters healthy change
- Specific strategies for effective marketing using social media