Running a Camp Can Drive Anyone Batty! Public Relations Issues . . . Are You Prepared?

How many of us have gotten a phone call midsummer that starts like this . . . "Hi . . . I just wanted to call and let you know that my daughter had a wonderful time at camp BUT . . . ."

As camp professionals we have a sixth sense that there is going to be a "BUT" . . . when Denise Viau, camping services manager, Girl Scout Council of the Nation's Capital, received this call last summer, she began to internally finish the sentence with a few quick thoughts—camper didn't get activities she wanted, the food was bad, or she did not make a friend.