https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success
The Five-Minute Marketing Plan: Designing Your Blueprint for SuccessYou know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...
https://www.acacamps.org/resources/market-your-camp
Market Your CampACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/fill-your-camp-summer-last-minute-social-media-marketing-tips-recruitment
Fill Your Camp Before Summer! Last Minute Social Media Marketing Tips for Recruitment and RetentionSummer is almost here and it’s not too late to sign up more campers! Join us as we explore easy to implement last-minute marketing strategies to help sign up new campers and increase retention rate....
https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang
CampWire Episode #3 — Marketing and Media at Camp with Mike LangListen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.
https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges
2016 Camper Enrollment: With Strong Enrollment Comes New ChallengesThe results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...
https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package
Communications, Marketing, and Social Media PackageThe ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...