Social Media Comes of Age...Now What?

Social media is now in the mainstream and most camps are using some form of digital media to communicate with and engage parents, staff, and even campers.  Now camp directors are beginning to ask different types of questions, like “What’s next?” “How do we measure results?” “Which media are most effective?” and “What’s the best way to staff and maintain my social media marketing?”

In this practical and fun webinar, camp management will learn the answers to these questions and more. As you prepare for your 2015 season, you can be sure you have the right systems and people in place to make sure you’re doing social media the “right way” for your camp – this year and for years to come.  

Through this webinar, participants will learn:

  1. What media you should be using.
  2. How to measure results.
  3. Ways to staff your social media effort.
Nancy A. Shenker


Single person access  

Price: $39 member; $74 nonmember

  • For You: To have instant access to the course use the "Purchase the Course for Yourself" button below
  • For Someone Other than You:  Please contact us.

Subscription access

Purchase access for multiple persons 

Price: $65 member; $150 nonmember for bundle of 10 learners

Please note the following for subscription access:  

  • Your staff will self-enroll into course with an enrollment key we provide.
  • Your staff may complete the program at their convenience. 

Bundles for alternate numbers of learners may also be accommodated, contact us

Presenter Bio(s)

Nancy A. Shenker has consulted to camps and summer programs for more than ten years, as CEO and Founder of theONswitch marketing. She has extensive background in both conventional and digital media and knows how to create integrated marketing plans, programs, posts, and tweets that deliver awareness and bottom-line results. She also writes about practical technology, has contributed to Camping magazine and the Huffington Post, and leads workshops nationally, including speaking at ACA’s conferences. A graduate of the University of Michigan, she is also a former “camp mom.”