https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify

As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/article/camping-magazine/camps-transformation-economy

What do hibachi restaurants and summer camps have in common? Before I answer that, let me provide some context. Earlier this year, I dined at a hibachi restaurant for the first time. I sat up at...

https://www.acacamps.org/article/camping-magazine/commitment-how-do-we-earn-it-how-do-we-keep-it

An answer to this question of the century may seem counterintuitive, yet it is at the core of most camp communities: Relationships. More than ever, staff are looking for connection and belonging. So...

https://www.acacamps.org/article/camping-magazine/top-25-staffing-solutions-gathered-through-collaboration

Highlighted here is a curated collection of great ideas about how to recruit and retain staff — a direct result of the last two years of conferences and various collaborative brainstorming sessions...

https://www.acacamps.org/article/camping-magazine/first-contact-end-contract

We know that staff can be a challenge to find, attract, hire, engage, and retain. What makes the staff journey result in forward progress from start to completion of their camp experience? Current...

https://www.acacamps.org/article/camping-magazine/preventing-burnout-caring-your-staffs-mental-health-while-camp-session

A camp job is hard work. Camp is so worth it, as evidenced by all the positive outcomes research has shown campers achieve. But that does not make the job any easier — especially for the teenagers...

https://www.acacamps.org/article/camping-magazine/camp-creates-job-magic

By the time camp staff decide what their chosen field of work is going to be, they have unknowingly benefitted from some amazing transformative experiences. Even if they decide not to stay in the...

https://www.acacamps.org/article/camping-magazine/meet-staff-where-they-are-not-where-you-wish-them-be

Unanswered emails. Requests (demands) for time off. Over-involved parents. What's the matter with young people today? Most likely nothing! We have more in common with this cohort of staff than one...

https://www.acacamps.org/article/camping-magazine/make-copies-or-make-difference-camp-real-job

There has never been a better time to work at camp!