https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff

Miles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...

https://www.acacamps.org/article/camping-magazine/new-geographic-demographic-day-camps-hiring-staff-outside-your-area-code

If you’re responsible for hiring staff to work at day camp, you may be summing up today’s to-do list in one short phrase: Find more people! Far from being the second choice for those who don’t...

https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify

As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...

https://www.acacamps.org/article/camping-magazine/building-referral-machine

Algorithms change and consultants retire, change jobs, or are absorbed by other concerns. Most of it is outside of your control and will at times leave you feeling like a ping-pong ball. The constant...

https://www.acacamps.org/article/camping-magazine/camps-transformation-economy

What do hibachi restaurants and summer camps have in common? Before I answer that, let me provide some context. Earlier this year, I dined at a hibachi restaurant for the first time. I sat up at...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/article/camping-magazine/commitment-how-do-we-earn-it-how-do-we-keep-it

An answer to this question of the century may seem counterintuitive, yet it is at the core of most camp communities: Relationships. More than ever, staff are looking for connection and belonging. So...

https://www.acacamps.org/article/camping-magazine/addressing-elephant-camp-little-pay-creates-big-challenges

Amazing growth experiences for young adults entering the workforce should not come at the cost of competitive wages.

https://www.acacamps.org/article/camping-magazine/staff-recruitment-assessing-your-needs-making-connections

Staff recruitment — whether you call it a plan, process, or task — is an ongoing activity that needs constant attention, documentation, and planning. 

https://www.acacamps.org/article/camping-magazine/how-do-you-spur-culture-change-camp

If you’re noticing something that could use a change, there’s a good chance that others are too.