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https://www.acacamps.org/resources/marketing-value-camp-experience
Marketing the Value of the Camp ExperienceCamp directors and camp staff know intuitively what camp provides for youth. We have sought for words and the solid research to back up what we know in our hearts happens in the magic of the...
https://www.acacamps.org/blog/big-r-little-r-big-little
Big R, Little r; Big A, Little aWith ACA’s new strategic focus on accreditation and research comes the need to evolve our practices and services at a national level. In order to accomplish these important tasks, two special task...
https://www.acacamps.org/article/parents/coping-first-time-camp-experiences
Coping with First-Time Camp ExperiencesFor thousands, the camp experience has been a long-standing family tradition. For others, the camp experience seems almost counterintuitive. Send your child off to camp for maybe weeks at a time? "As...
https://www.acacamps.org/resources/accredited-camp-sign-symbol-excellence
The Accredited Camp Sign: A Symbol of ExcellenceTips for Sign Display Repetition aids understanding. Create the impression that you value what is represented by this sign, because you do! Displaying one or two signs in your camp isn’t enough...
https://www.acacamps.org/article/campline/operational-change-aca-accreditation
Operational Change to ACA AccreditationAfter evaluation of the implementation of the Operational Change that occurred in nine of the twenty-three local areas in ACA in 2016, it was determined that all additional local areas will be...
https://www.acacamps.org/blog/love-camp-cabins
For the Love of Camp CabinsAn event planner by day, I got a call to meet with the new executive director of my former sleep-away camp on planning events for its ninetieth anniversary. I couldn’t help but think of all of the...
https://www.acacamps.org/blog/what-greater-gift-gift-camp
What Greater Gift Than the Gift of CampLet me introduce myself. My name is Harriet Lowe and I’ve worked for the American Camp Association (ACA) for almost 16 years—first as the director of communications and now in a part-time role as...
https://www.acacamps.org/blog/noticeable-impact-camp-kids
The Noticeable Impact of Camp on KidsHi parents! My name is Deidre Pettinga and I’m the Chief Marketing Officer for the American Camp Association (ACA). In this role, I work with our communications, business development, and...
https://www.acacamps.org/blog/choosing-camp-dont-forget-data
Choosing a Camp: Don’t Forget the Data!Hello camp parents! My name is Laurie, and I recently joined ACA as the Director of Research. In this role, I facilitate Research 360, which is ACA’s new...
https://www.acacamps.org/article/parents/keeping-camp-costs-budget-friendly
Keeping Camp Costs Budget-FriendlyCamp is a life-changing experience — one that’s possible for every child and every budget. Even though the experience is priceless, paying for it doesn’t have to be! “I’m a great believer that you...