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https://www.acacamps.org/resources/market-your-camp
Market Your CampACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...
https://www.acacamps.org/article/camping-magazine/mission-vision-values-speaking-you-speaking-through-you
Mission, Vision, Values: Speaking to You, Speaking through YouLet’s recap the meaning of mission, vision, and values to establish a baseline of understanding around these terms.
https://www.acacamps.org/article/camping-magazine/does-your-camp-reinforce-resist-or-relieve-gender-stereotypes
Does Your Camp Reinforce, Resist, or Relieve Gender Stereotypes?Can you believe that sexist practices and beliefs remain entrenched in camps, even in this day and age? Although we have made great strides over the last decade to eradicate overtly sexist behaviors...
https://www.acacamps.org/parents-families/benefits-camp/case-camp
The Case for CampThe American Camp Association® (ACA) believes the organized camp experience is a vital component in the development and education of the whole child. ACA supports year-round educational opportunities...
https://www.acacamps.org/parents-families/planning-camp/preparing-camp
Preparing for CampPreparing to send your child to summer camp? ACA has got you covered to help with choosing the right camp, packing, camp visits,and dealing with homesickness.
https://www.acacamps.org/article/parents/case-camp-why-kids-need-it-now-more-ever
The Case for Camp — Why Kids Need It Now More Than EverChange is a part of life. It is often directly related to survival and can enrich one's life in ways unexpected. Childhood is in essence a time of profound change and development. It is exciting and...
https://www.acacamps.org/resources/board-diversification-panel-discussion
Board Diversification - Panel DiscussionHosted by ACA's Not-for-Profit Council Conversations about Boards of Directors ACA's Not-for-Profit Council hosts regular conversations on topics signifcant to nonprofit camps...
https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package
Communications, Marketing, and Social Media PackageThe ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...
https://www.acacamps.org/parents-families/planning-camp/preparing-camp/how-afford-camp
How to Afford CampThere's a camp for just about every budget. Ask the director for summer camp scholarship options.