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https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/article/camping-magazine/staff-retention-recruiting-revving-season
Staff Retention, Recruiting, and Revving Up in the Off-SeasonBy this point in the year, you've processed your staff evaluations, and you've been thinking about those difficult decisions: "Should I hire her back?" or "This person just didn't cut it; is it time...
https://www.acacamps.org/article/camping-magazine/youth-objects-or-partners-advancing-opportunities-camper-leadership-decision-making
Youth as Objects or Partners? Advancing Opportunities for Camper Leadership and Decision MakingDisenfranchised by Design? Nearly 40 percent of ten- to eighteen-year-olds report insufficient levels of involvement in camp (ACA 2006). That statistic surprised most camp...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/campline/managing-your-aquatic-program
Managing Your Aquatic ProgramManaging aquatics can be one of the most challenging jobs at camp. Creating and maintaining a fun environment is only part of the challenge. The real challenge is how to provide that fun safely....
https://www.acacamps.org/article/camping-magazine/horses-wilderness-meeting-needs-youth-risk
Horses and the Wilderness: Meeting the Needs of Youth at RiskThe staff at Kamp Kessa, an adventure education and treatment program utilizing horses and the wilderness for youth who are considered at-risk and who have special needs in Frankfort, Kentucky, are...