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https://www.acacamps.org/article/camping-magazine/it-was-best-week-ever-value-one-week-short-term-camp-sessions
It Was the Best Week Ever! The Value of One-Week and Short-Term Camp SessionsCamp directors and parents alike will enjoy hearing children report about their week at summer overnight camp as the “best week ever!” And it just may be that some of the best evidence that describes...
https://www.acacamps.org/article/camping-magazine/camp-magnified-benefits-specialty-camps
Camp . . . MAGNIFIED! The Benefits of Specialty CampsSpecialty camps serve a specific population exclusively. That service can be with regard to need or desire. And while the educational camp programs at the US Space & Rocket Center — Space Camp...
https://www.acacamps.org/article/camping-magazine/delivering-happiness-five-things-camps-can-learn-zappos
Delivering Happiness: Five Things Camps Can Learn from ZapposTony Hsieh's book, Delivering Happiness: A Path to Profits, Passion, and Purpose, struck a cord with millions of people. The best-selling book by the CEO of Zappos.com, Inc. about the...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/article/camping-magazine/tackle-your-camp-counselor-job-internship-mindset
Tackle Your Camp Counselor Job with an Internship MindsetThe young women and men who join us as camp counselors are interested in occupations that range from elementary and high school education to the medical field, the environmental sciences, and more....
https://www.acacamps.org/article/camping-magazine/ten-ways-make-great-use-your-summer-photos
Ten Ways to Make Great Use of Your Summer PhotosRemember all of those amazing photos you took last summer? Now is the time to put them to good use. If you took thousands of photos, or even if you only took a few hundred, the first step in making...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...