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https://www.acacamps.org/article/camping-magazine/search-marketing-web-drive-new-camper-enrollment-alternative-businesses
Search Marketing on the Web — Drive New Camper Enrollment and Alternative BusinessesThe quiet, final weeks of August find camp directors exhaling and peering out over empty fields — luckier ones are on a beach somewhere preparing meticulously crafted reenrollment letters. Agonizing...
https://www.acacamps.org/article/camping-magazine/place-share-investing-professional-development
A Place to Share: Investing in Professional DevelopmentFor my camp, the ACA national conference (this year in Dallas, Texas) is always the highlight of our winter. Those of us who are experienced (please note that I am avoiding the word “old”) can get...
https://www.acacamps.org/article/camping-magazine/teaching-skills-children-need-succeed
Teaching the Skills That Children Need to SucceedIn his book Homesick and Happy, child psychologist Michael Thompson, PhD, describes the dilemma that faces so many of today’s parents. “I have spoken with many parents, who, out of the...
https://www.acacamps.org/article/camping-magazine/because-i-worked-camp
Because I Worked at CampNow that the summer has come to a close, camp directors are inevitably thinking about the staff they want to invite back next season. If we as directors have created a strong camp community, one that...
https://www.acacamps.org/article/camping-magazine/paying-enough-training-right-snapshot-salary-benefits-professional-development-practices-camps
Paying Enough and Training Right! A Snapshot of Salary, Benefits, and Professional Development Practices in CampsRead the full article at www.ACAcamps.org/research/improve/compensation-benefits/snapshot. ...
https://www.acacamps.org/article/camping-magazine/parent-study-suggests-strategies-effective-use-camp-research
Parent Study Suggests Strategies for Effective Use of Camp ResearchThe question is often asked, “So now that we have this research, how can I tell parents about it?” A fair question. Directors and camp administrators require action plans rather than theories and are...
https://www.acacamps.org/article/camping-magazine/welcome-digital-cabin-how-new-technologies-can-deliver-better-summer-experience
Welcome to the Digital Cabin: How New Technologies Can Deliver a Better Summer ExperienceTechnology and camping? Hearing those two words together often sparks ire among camp management. “We don’t allow our kids to use techie toys!” you declare. Of course, unless you run a computer camp,...
https://www.acacamps.org/article/camping-magazine/delivering-happiness-five-things-camps-can-learn-zappos
Delivering Happiness: Five Things Camps Can Learn from ZapposTony Hsieh's book, Delivering Happiness: A Path to Profits, Passion, and Purpose, struck a cord with millions of people. The best-selling book by the CEO of Zappos.com, Inc. about the...
https://www.acacamps.org/article/campline/medical-marijuana-current-issues-camps
Medical Marijuana: Current Issues for CampsIntroduction A call recently came into the American Camp Association (ACA) Crisis Hotline from a member camp: Three adults attended a family camp and brought medical marijuana with them. Upon...
https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...