https://www.acacamps.org/resources/marketing-communications-covid-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/resources/virtual-program-resources-covid-19

ACA has compiled of virtual programming resources to help with summer 2020 planning.

https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang

Listen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.

https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools

Share the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...

https://www.acacamps.org/resources/camps-evacuation-or-temporary-housing-centers

Camps may be called upon by the Federal Emergency Management Agency (FEMA) — or another government agency or community organization — to serve as evacuation centers.

https://www.acacamps.org/resources/crisis-communications-handbook-templates-sample-forms-letters

Take control of a crisis at your camp with a proven communications system. Take Control: Be prepared for nearly any camp crisis with a strong, comprehensive communications system that...