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https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...
https://www.acacamps.org/blog/campwire-episode-37-camp-staff-recruiting-finding-diverse-organizations-campus
CampWire Episode 37: Camp Staff Recruiting - Finding Diverse Organizations on CampusThis podcast talks about how to find organizations for BIPOC students, why it is important to hire diverse staff members for summer camp, and how diversity can impact the culture of your camp.
https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package
Communications, Marketing, and Social Media PackageThe ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...
https://www.acacamps.org/article/campline/general-guidelines-social-security-numbers-tax-withholding-international-employees-j-1-visas
General Guidelines for Social Security Numbers and Tax Withholding for International Employees with J-1 VisasWe have received numerous questions regarding social security numbers and the need for tax withholdings on international staff. While some questions on this topic can be answered clearly, others are...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools
ACA Accreditation: Valuable Marketing ToolsShare the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...
https://www.acacamps.org/article/camping-magazine/snapshot-camper-enrollment-2015
A Snapshot of Camper Enrollment in 2015After reviewing the results of the 2015 Enrollment Survey, in general, camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same enrollment...
https://www.acacamps.org/article/camping-magazine/evolving-risks-employment-practices-sexual-harassment-unlawful-discrimination
Evolving Risks — Employment Practices / Sexual Harassment / Unlawful DiscriminationIn 2015, there was a sharp increase in the number of calls to the ACA Crisis Hotline about accommodation and inclusion of individuals, both staff and campers, who identify themselves as transgender,...
https://www.acacamps.org/resources/tax-incentives-camps-who-hire-veterans
Tax Incentives for Camps Who Hire VeteransIn 2001, Congress enacted a new law that amends the Internal Revenue Code. Named the VOW to Hire Heroes Act - it includes tax credits for businesses that hire unemployed veterans. The law...