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https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/article/camping-magazine/striving-more-surviving-argument-non-inclusion-model-camps
Striving for More Than "Surviving": An Argument for a Non-Inclusion Model for CampsWe've heard directors say, "He survived." Parents tell us, "She got through it." As camp professionals, we know that we can do better. Often, because they love children so much and because they so...
https://www.acacamps.org/article/camping-magazine/assessing-youth-autism-spectrum-disorders-their-fit-camp
Assessing Youth with Autism Spectrum Disorders for Their "Fit" at CampOne of the best experiences for a child is that of being a camper. The opportunity to be in a child-centered environment, a setting that uses Mother Nature to help deliver a program resulting in...
https://www.acacamps.org/article/camping-magazine/staff-training-what-do-you-expect
Staff Training: What Do You Expect?Summer camp staff training — what exactly is it? If you take all the ideas and definitions; all the content from years past provided by the American Camp Association (ACA), the health department, and...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/article/campline/managing-your-aquatic-program
Managing Your Aquatic ProgramManaging aquatics can be one of the most challenging jobs at camp. Creating and maintaining a fun environment is only part of the challenge. The real challenge is how to provide that fun safely....
https://www.acacamps.org/article/camping-magazine/aquatic-safety-staff
Aquatic Safety for StaffIt's a bright, sunny, warm day and you and your friends have the next twenty-four hours off. Not far from camp, about an hour away, is a remote yet popular swimming area where you can hang out, swim...
https://www.acacamps.org/article/campline/privacy-health-information-new-regs-who-needs-know-camp
Privacy and Health Information: New Regs — Who "Needs to Know" at Camp?Many of us remember the staff meeting before campers arrive when information, including information about health history, is shared. The scope of that sharing has been the subject of growing...