https://www.acacamps.org/article/camping-magazine/camps-transformation-economy

What do hibachi restaurants and summer camps have in common? Before I answer that, let me provide some context. Earlier this year, I dined at a hibachi restaurant for the first time. I sat up at...

https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify

As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/resources/native-american-night-sky-storytelling

Explore the mysteries of our Universe with Sky Tellers! Ten Native American myths and legends investigate the reason for day and Night, why we have seasons, the origin of the stars and other wondrous...

https://www.acacamps.org/resources/nasa-globe-goes-camps-summer-long-temperature-data-collection

Join summer campers from over 30 GLOBE camps across the United States as they collect air temperature, soil temperature, surface temperature, and water temperature data ...

https://www.acacamps.org/resources/market-your-camp

ACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...

https://www.acacamps.org/blog/nasa-eclips%E2%84%A2-provides-engaging-flexible-resources-camps

Captivating and interactive NASA eClipsTM resources use best practices to inspire youth through STEM experiences in...

https://www.acacamps.org/resources/marketing-communications-covid-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang

Listen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.

https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges

The results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...