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https://www.acacamps.org/article/camping-magazine/why-day-camp-matters
Why Day Camp MattersWhen looking for summer activities for their children, parents today are faced with an incredible wealth of options. Many of these options describe themselves as “camp”: sports camps, arts camps,...
https://www.acacamps.org/article/camping-magazine/it-was-best-week-ever-value-one-week-short-term-camp-sessions
It Was the Best Week Ever! The Value of One-Week and Short-Term Camp SessionsCamp directors and parents alike will enjoy hearing children report about their week at summer overnight camp as the “best week ever!” And it just may be that some of the best evidence that describes...
https://www.acacamps.org/article/camping-magazine/camp-magnified-benefits-specialty-camps
Camp . . . MAGNIFIED! The Benefits of Specialty CampsSpecialty camps serve a specific population exclusively. That service can be with regard to need or desire. And while the educational camp programs at the US Space & Rocket Center — Space Camp...
https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/camping-magazine/board-camp
On Board with CampCamp boards — what should they do? How do we train members of a camp board? And how do we recruit good board members? To find the answers, we must first start with governance. Many camps have some...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/events-education/online-learning/certificate-course/day-camp-director-certificate
Day Camp Director CertificateThe ACA Day Camp Director Certificate Course is designed for those that hold (or may hope to hold) a day camp director position in a youth program. This online course introduces and provides a...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/does-your-camp-reinforce-resist-or-relieve-gender-stereotypes
Does Your Camp Reinforce, Resist, or Relieve Gender Stereotypes?Can you believe that sexist practices and beliefs remain entrenched in camps, even in this day and age? Although we have made great strides over the last decade to eradicate overtly sexist behaviors...