https://www.acacamps.org/blog/sponsored/marketing-your-kids-camp-millennial-parents

If you want your camp to grow, you need to create an intentional marketing strategy focused on capturing millennial parents’ interests. Use these tips to get started and keep growing!

https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff

Miles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...

https://www.acacamps.org/blog/sponsored/camp-planning-hiring-marketing-timeline

Most successful camp owners start planning for summer nine months in advance. Use Sawyer's downloadable guide and planner to never miss a beat and make summer 2025 the best one yet!

https://www.acacamps.org/resources/camp-gives-kids-world-good-logo

ACA member camps in good standing are invited to display the Camp Gives Kids a World of Good logo. This logo shows you are a part of a the camp community and a network of camp professionals, who have...

https://www.acacamps.org/article/camping-magazine/camps-transformation-economy

What do hibachi restaurants and summer camps have in common? Before I answer that, let me provide some context. Earlier this year, I dined at a hibachi restaurant for the first time. I sat up at...

https://www.acacamps.org/blog/campwire-episode-58-all-about-camp-school-partnerships

Camps can be powerful community partners in the education of our children. A camp-school partnership can be exciting, innovative, and satisfying, but they also take insight, creativity, and...

https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify

As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/blog/campwire-episode-64-2023-staffing-summit-preview

Get ready for the third annual Staffing Summit! Tune in to learn about this year's event, including major themes, keynote speakers, and session topics. Thanks to Staffing Summit Co-Chairs Kim...

https://www.acacamps.org/blog/campwire-episode-63-sum-camp-scott-taylor

On this episode of the CampWire podcast, Scott Taylor talks with us about Sum Camp! With an emphasis on teaching mathematical concepts, this month-long day camp in Maine demonstrates the role of...