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https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools
ACA Accreditation: Valuable Marketing ToolsShare the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...
https://www.acacamps.org/blog/sponsored/marketing-your-kids-camp-millennial-parents
Marketing Your Kids Camp to Millennial ParentsIf you want your camp to grow, you need to create an intentional marketing strategy focused on capturing millennial parents’ interests. Use these tips to get started and keep growing!
https://www.acacamps.org/blog/sponsored/camp-planning-hiring-marketing-timeline
Camp Planning, Hiring, and Marketing TimelineMost successful camp owners start planning for summer nine months in advance. Use Sawyer's downloadable guide and planner to never miss a beat and make summer 2025 the best one yet!
https://www.acacamps.org/news/press-release/new-poll-reveals-30-million-youth-summer-opportunities-cost-remains-major-barrier
New Poll Reveals 30 Million Youth in Summer Opportunities, But Cost Remains a Major BarrierNew legislation, Summer for All Act, aims to bridge the summer learning equity gap.
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/blog/celebrate-juneteenth-100-black-men-indianapolis-interview-joseph-eldridge-marcus-r-hatcher-keli
Celebrate Juneteenth with 100 Black Men of Indianapolis: An Interview with Joseph Eldridge, Marcus R. Hatcher, and Keli ReeseJoin ACA staff in conversation with 100 Black Men of Indianapolis discussing the importance of Juneteenth and learn more about the 100's Summer Academy program.
https://www.acacamps.org/article/camping-magazine/camps-transformation-economy
Camps and the Transformation EconomyWhat do hibachi restaurants and summer camps have in common? Before I answer that, let me provide some context. Earlier this year, I dined at a hibachi restaurant for the first time. I sat up at...
https://www.acacamps.org/resources/camp-gives-kids-world-good-logo
Camp Gives Kids a World of Good® LogoACA member camps in good standing are invited to display the Camp Gives Kids a World of Good logo. This logo shows you are a part of a the camp community and a network of camp professionals, who have...
https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify
Marketing and Advertising in 2021 — Are You Tower Records or Spotify?As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...