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https://www.acacamps.org/article/camping-magazine/developing-keeping-great-counselors
Developing and Keeping Great CounselorsIt takes a great staff to make a great camp. Jack Weiner once said: "With the right counselors, camp could be held in a parking lot." When one looks at all of the possible aspects of camp in which to...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/article/camping-magazine/staff-retention-recruiting-revving-season
Staff Retention, Recruiting, and Revving Up in the Off-SeasonBy this point in the year, you've processed your staff evaluations, and you've been thinking about those difficult decisions: "Should I hire her back?" or "This person just didn't cut it; is it time...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...