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https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success
The Five-Minute Marketing Plan: Designing Your Blueprint for SuccessYou know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...
https://www.acacamps.org/resources/state-laws-regulations
State Laws & RegulationsVerifying best practices for the extensive range of camps requires a system that is broadly applicable and constantly updated. Currently, states vary significantly in their oversight of camp...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/news/hot-topic/child-protection-improvements-act-becomes-law
Child Protection Improvements Act Becomes LawOn Friday, March 23, President Trump signed the omnibus spending package, which included provisions for the Child Protection Improvements Act (CPIA). The new law enables organizations serving...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/news/news/child-protection-improvements-act-passed
Child Protection Improvements Act - Passed!Updated on March 28, 2018 On Friday, March 23, President Trump signed the omnibus spending package, which included provisions for the Child Protection...
https://www.acacamps.org/resources/j-1-visa-update
J-1 Visa UpdateACA is monitoring current developments related to the Summer Work Travel and Camp Counselor categories of the J-1 Visa.
https://www.acacamps.org/blog/why-you-should-nominate-your-camp-research-award
Why You Should Nominate Your Camp for a Research AwardHi! My name is Mary Rogers, and I am the executive director of Sherwood Forest Camp. I am also the chair of ACA’s Committee for the Advancement of Research and Evaluation (...
https://www.acacamps.org/about/get-involved/awards/eleanor-p-eells-award-excellence-evaluation-research
Eleanor P. Eells Award for Excellence in Evaluation & ResearchThe Eleanor P. Eells Award for Excellence in Evaluation & Research is designed to honor programs in which camp professionals conduct or apply meaningful, quality research or evaluation to...