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https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/article/camping-magazine/expanding-reach-camp-through-schools
Expanding the Reach of Camp through SchoolsMy oldest child, Jane, once said she wished camp could be all year. Naturally, I asked her why, and she said, “We get to do everything at camp — when we hike in the woods, the camp staff tells...
https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges
2016 Camper Enrollment: With Strong Enrollment Comes New ChallengesThe results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...
https://www.acacamps.org/article/camping-magazine/whats-wrong-song-we-love-it-have-been-singing-it-forever
What’s Wrong with This Song? We Love It and Have Been Singing It Forever!Here you are, catching up, maybe relaxing now that camp is over. You’re reflecting on the joy of having experienced another successful season; the sadness of saying goodbye to...
https://www.acacamps.org/article/camping-magazine/posterity-using-time-capsules-capture-camp
For Posterity: Using Time Capsules to Capture CampIt was the spring of 2016 when I received a call from the current director of Many Point Camp in Minnesota. Having been the director of Many Point for 25 years, I was used to a call inviting me to...
https://www.acacamps.org/article/camping-magazine/informed-staffing-through-form-follows-function-program-assessment
Informed Staffing through "Form Follows Function" Program AssessmentIn architecture, the phrase “form follows function” means that a building’s purpose should be the starting point for its design. Similarly, the purpose of camp staff — why you have them and what...
https://www.acacamps.org/article/camping-magazine/good-bad-ugly-issues-camp-providers-face-when-providing-family-camp-programs
The Good, the Bad, and the Ugly: Issues Camp Providers Face When Providing Family Camp ProgramsFamily camps have become increasingly prevalent over the past several years. The number of camps offering family programs has exploded since the early 90s; reports of increases in family camps range...
https://www.acacamps.org/article/camping-magazine/climb-mountain-lessons-resiliency-high-altitude-mountaineer-luis-benitez
To Climb a Mountain: Lessons in Resiliency From High-Altitude Mountaineer Luis BenitezDescribed as one of the world's foremost high-altitude mountaineers, Luis Benitez gives Camping Magazine a personal account of struggle, valor, and resilience as he rose above his own physical...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...