https://www.acacamps.org/article/camping-magazine/8-ps-marketing

If you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...

https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips

Posting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...

https://www.acacamps.org/article/camping-magazine/five-low-cost-tech-tools-further-your-mission

Camp operates as a business, when we all know it is more. In order to focus on what matters at camp, it is crucial that camp operations run without friction. That means adopting the best business...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/article/camping-magazine/kids-diabetes-non-diabetes-camp-setting

I'll never forget walking into the infirmary for my week as a camp nurse and hearing one of the outgoing nurses say, "I got the kid with diabetes again. Don't worry, you don't have one this week." In...

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....

https://www.acacamps.org/article/campline/droning-important-resources-use-drones-camp

Drones are a great tool for camps, both for use in programming and in collecting valuable footage of your property for use in a camp marketing video. Relatedly, some camps find themselves in the...

https://www.acacamps.org/article/camping-magazine/summer-camps-fire-emergency-communications-six-lessons-learned-during-fire-camp

Fires are a potential hazard for camps located in wooded areas and urban areas alike. How camps respond and communicate to camp families and the community when a fire does occur can go a long way to...

https://www.acacamps.org/article/camping-magazine/what-past-prologue-investing-our-future

This past spring break, Pam and I took our ten-year-old son, Daniel, to Washington, DC. Daniel is really enjoying his US history studies at school, and we knew this would be an ideal time to explore...

https://www.acacamps.org/article/camping-magazine/wildfire

Since moving to Montana from Pennsylvania several years ago, I’ve become much more attuned to the threat of wildfires, and have begun to learn more about what can be done to safeguard the people...