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https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/camping-magazine/interview-richard-louv-using-nature-principle-camps-reduce-nature-deficit-disorder-children-adults
An Interview with Richard Louv: Using the Nature Principle and Camps to Reduce Nature-Deficit Disorder — for Children and AdultsWhat progress have you seen in the movement to connect children and nature since you wrote Last Child in the Woods in 2005? Last Child didn’t create the children...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/article/camping-magazine/place-share-your-label-embrace-giver
A Place to Share: Your Label to Embrace: GiverIn life we are accustomed to being categorized by type. Some categories are obvious: men and women, children and adults. Other categories are not as obvious but just as defining: Republicans and...
https://www.acacamps.org/article/campline/medication-management-13-common-questions-camps-their-answers
Medication Management: 13 Common Questions from Camps — And Their AnswersEach spring, the American Camp Association (ACA) experiences an increase in the number of questions from camps regarding the management and administration of medication at camp as they plan for their...
https://www.acacamps.org/article/parents/school-camp-partnership-working-together-brighter-future-our-students
The School-Camp Partnership: Working Together for a Brighter Future for Our StudentsLet’s face it; our collective national education system has some issues. Some might even say it needs a complete overhaul. Teachers are often overextended and under-funded, and the resources...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/take-your-horse-camp
Take Your Horse to CampAnother way to increase usage at camp facilities is to allow people to bring their own horses to camp. Both youth and adults will have this interest and appreciate having a location to camp with...