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https://www.acacamps.org/article/camping-magazine/search-marketing-web-drive-new-camper-enrollment-alternative-businesses
Search Marketing on the Web — Drive New Camper Enrollment and Alternative BusinessesThe quiet, final weeks of August find camp directors exhaling and peering out over empty fields — luckier ones are on a beach somewhere preparing meticulously crafted reenrollment letters. Agonizing...
https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/camp-songs-history-traditions
Camp Songs — History and TraditionsHarriet Lowe, editor of Camping Magazine, and Rita Yerkes, historical series editor, were kind enough to invite me to write about the history and traditions of camp songs. However, you...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/article/camping-magazine/teens-physical-health-issues
Teens and Physical Health IssuesAbstract: Improving public health and particularly addressing the rising childhood obesity epidemic are goals that camps can address. Obesity and overweight problems are a result of energy imbalances...
https://www.acacamps.org/article/camping-magazine/developmentally-appropriate-sports-skills-three-four-year-olds-0
Developmentally Appropriate Sports Skills for Three- and Four-Year-OldsMany campers as young as three and four years of age engage in many of the same sports activities as their older counterparts. Sports such as soccer, tennis, basketball, and hockey are routinely part...
https://www.acacamps.org/article/camping-magazine/take-your-horse-camp
Take Your Horse to CampAnother way to increase usage at camp facilities is to allow people to bring their own horses to camp. Both youth and adults will have this interest and appreciate having a location to camp with...