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https://www.acacamps.org/article/camping-magazine/search-marketing-web-drive-new-camper-enrollment-alternative-businesses
Search Marketing on the Web — Drive New Camper Enrollment and Alternative BusinessesThe quiet, final weeks of August find camp directors exhaling and peering out over empty fields — luckier ones are on a beach somewhere preparing meticulously crafted reenrollment letters. Agonizing...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/computer-network-security-evolving-risks
Computer Network Security — Evolving RisksAccording to some experts, 2012 could be the worst year ever for computer network security breaches. In 2011, major companies were victims of massive computer network security breaches. If you listen...
https://www.acacamps.org/article/camping-magazine/aquatic-safety-staff
Aquatic Safety for StaffIt's a bright, sunny, warm day and you and your friends have the next twenty-four hours off. Not far from camp, about an hour away, is a remote yet popular swimming area where you can hang out, swim...
https://www.acacamps.org/article/camping-magazine/building-community-one-rock-time
Building a Community: One Rock at a TimeImagine taking a prospective family on a tour of your wholesome, backto- nature camp. You lead them down a dirt path, over a log bridge, and along the lake's edge on a route that also includes a...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...