https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020

DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...

https://www.acacamps.org/article/camping-magazine/make-strategic-decisions-not-guesses

Enjoy one of camp’s sweetest sounds as you walk up on a dining hall or an evening campfire and hear a chorus of voices singing a favorite camp song — 100 campers, 250 campers, 500 campers — can you...

https://www.acacamps.org/resources/staffing-compensation-benefits-report

Each year, the American Camp Association (ACA) surveys its members about specific areas of their camp operations and makes the results available so camps can benchmark their business practices.

https://www.acacamps.org/article/camping-magazine/what-you-dont-know-can-hurt-you-improving-incident-documentation

A group of teenage campers was participating in a team building activity that required them to solve a problem. One of their solutions to was to raise one of the smallest kids as high as they could...

https://www.acacamps.org/article/camping-magazine/personal-finance-camp-pros

My story as a camp professional is classic. I spent a summer after college as a canoe trip leader at a camp in northern Wisconsin, expecting that it was going to be a no-big-deal, fun summer — but it...

https://www.acacamps.org/blog/summer-2023-trends-issues-spotlight-anticipated-camper-staff-challenges

These are the findings from the 2023 Trends and Issues Pulse Survey taken this spring.

https://www.acacamps.org/resources/campcounts-2022-report

CampCounts 2022 is the latest iteration of ACA’s annual business and industry research survey, which aims to support camp professionals in their operational decision-making and to support ACA’s...

https://www.acacamps.org/research/camp-research/business-operations

Analyze camp industry trends through summaries of our annual business operations reports. We commission three reports on a rotating basis; the most recent findings are available in day, overnight,...

https://www.acacamps.org/blog/how-avoid-your-master-plan-gathering-dust

A traditional and well-conceived master planning process allows you to leverage your facility to provide exceptional programs and avoid critical errors in terms of building placement, cost, and...

https://www.acacamps.org/article/camping-magazine/yes-improvising-your-revenue-stream

As industry and societal expectations push for updated facilities, in-depth programming, equitably paid summer staff, and larger year-round teams to make it all happen, camps face the challenge of...