https://www.acacamps.org/blog/bridgeusa-cultural-exchange-program-update

Before COVID-19, summer camps were hosting an average of 25,000 cultural exchange visitors through the BridgeUSA Camp Counselor program each year, filling critical leadership and specialty instructor...

https://www.acacamps.org/blog/want-more-resilient-staff-focus-feedback

So now that we are finally faced with a glimmer of light at the end of this year-long tunnel, it’s time to shift our focus to how we can help develop a resilient staff with staying power — not just...

https://www.acacamps.org/blog/staff-recruiting-answer-right-front-you

What if your recruitment efforts started at your camp — with campers you already know? Falling Creek outlines their plan to flip our recruitment strategy from outside to the inside.

https://www.acacamps.org/blog/innovation-engineers-encourage-your-staff-engage-create

Whether your program is day, overnight, or an after-school program, the innovation experience can be molded to fit your camp's needs.

https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify

As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...

https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package

The ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...

https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story

DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...

https://www.acacamps.org/resources/marketing-communications-covid-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/blog/letter-first-year-summer-camp-staff-member

This blog post in support of Project Real Job offers advice on how to help first-year staff members ease into camp life.

https://www.acacamps.org/events-education/online-learning/recorded-webinar/awesome-apps-cool-tools-every-camp-needs-know-v-2019

Ever wish someone would filter through the millions of websites and online apps on your behalf, sharing only those that are truly remarkable, time-and money-saving?  Then this is the session for...