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https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/camping-magazine/board-camp
On Board with CampCamp boards — what should they do? How do we train members of a camp board? And how do we recruit good board members? To find the answers, we must first start with governance. Many camps have some...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/article/campline/general-guidelines-social-security-numbers-tax-withholding-international-employees-j-1-visas
General Guidelines for Social Security Numbers and Tax Withholding for International Employees with J-1 VisasWe have received numerous questions regarding social security numbers and the need for tax withholdings on international staff. While some questions on this topic can be answered clearly, others are...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/resources/camps-evacuation-or-temporary-housing-centers
Camps as Evacuation or Temporary Housing CentersCamps may be called upon by the Federal Emergency Management Agency (FEMA) — or another government agency or community organization — to serve as evacuation centers.
https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools
ACA Accreditation: Valuable Marketing ToolsShare the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...
https://www.acacamps.org/resources/camp-sites-facilities-programs-report
Camp Sites, Facilities, and Programs ReportThe ACA Camp Sites, Facilities, and Programs Report: 2020 is an invaluable resource for camps interested in examining their business operations around programs, grounds, and...
https://www.acacamps.org/article/camping-magazine/search-marketing-web-drive-new-camper-enrollment-alternative-businesses
Search Marketing on the Web — Drive New Camper Enrollment and Alternative BusinessesThe quiet, final weeks of August find camp directors exhaling and peering out over empty fields — luckier ones are on a beach somewhere preparing meticulously crafted reenrollment letters. Agonizing...