https://www.acacamps.org/article/camping-magazine/8-ps-marketing

If you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...

https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips

Posting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...

https://www.acacamps.org/article/parents/preparing-children-summer-camp-experience

"Summer camp is more than a vacation for children," says Bruce Muchnick, Ed.D., a licensed psychologist who works extensively with day and resident camps. "As a parent, there are a few things to...

https://www.acacamps.org/article/parents/5-reasons-why-great-parents-send-their-kids-camp

My shy, quiet nine-year-old went to camp not knowing a soul. Two weeks later, she came home transformed. She blossomed. She made friends, learned a multitude of activities, felt safe, loved,...

https://www.acacamps.org/article/parents/keeping-camp-costs-budget-friendly

Camp is a life-changing experience — one that’s possible for every child and every budget. Even though the experience is priceless, paying for it doesn’t have to be! “I’m a great believer that you...

https://www.acacamps.org/article/camping-magazine/five-low-cost-tech-tools-further-your-mission

Camp operates as a business, when we all know it is more. In order to focus on what matters at camp, it is crucial that camp operations run without friction. That means adopting the best business...

https://www.acacamps.org/blog/aca-visits-white-house-talk-about-outdoor-opportunities-youth

On Thursday, November 17, the American Camp Association (ACA) was honored to participate in a White House meeting on opportunities for youth to experience the outdoors in collaboration with the...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....

https://www.acacamps.org/news/hot-topic/child-protection-improvements-act-becomes-law

On Friday, March 23, President Trump signed the omnibus spending package, which included provisions for the Child Protection Improvements Act (CPIA). The new law enables organizations serving...