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https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/camping-magazine/board-camp
On Board with CampCamp boards — what should they do? How do we train members of a camp board? And how do we recruit good board members? To find the answers, we must first start with governance. Many camps have some...
https://www.acacamps.org/article/campline/child-sexual-abuse-liability-issues-revisited
Child Sexual Abuse: Liability Issues RevisitedIntroduction We and others have written previously for the American Camp Association (ACA) on matters pertaining to child sexual abuse and neglect. As long as even one child is the victim of abuse...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/resources/research-column-manuscript-requirements
Research Column Manuscript RequirementsAcademic research articles must contain information useful to camp professionals. All manuscripts must be the original work of the author and not currently under review elsewhere or previously...
https://www.acacamps.org/article/camping-magazine/child-sexual-abuse-prevention-critical-role-parents
Child Sexual Abuse Prevention: A Critical Role of ParentsHypothesis: "The fight against child molesters begins by parents teaching their children." The Problem Sexual abuse of children and youth remains an insidious concern in American society....
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/resources/marketplace/find-camp-frequently-asked-questions
Find a Camp - Frequently Asked QuestionsAdding or editing my camp Is there a cost to list my camp? No. ACA wants as many children as possible to have a camp experience, and we believe that the new Find a Camp will...
https://www.acacamps.org/resources/marketplace/promoting-your-camp-recommended-language
Promoting Your Camp - Recommended LanguageMany camps like to promote their accreditation status and their relationship to ACA. We encourage you to do this. There are specific words we prefer you use and not use when describing your...