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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/does-your-camp-reinforce-resist-or-relieve-gender-stereotypes
Does Your Camp Reinforce, Resist, or Relieve Gender Stereotypes?Can you believe that sexist practices and beliefs remain entrenched in camps, even in this day and age? Although we have made great strides over the last decade to eradicate overtly sexist behaviors...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/protect-your-camp-your-campers-your-staff-unspeakable
Protect Your Camp, Your Campers, and Your Staff from the UnspeakableIt’s 6:27 a.m. on a sunny Tuesday morning. There you are, comfortably seated at your desk, ready for another great day, when you are called for assistance by a counselor to the health center. Upon...
https://www.acacamps.org/blog/creating-craters-chasing-comets-three-days-science-fun
Creating Craters and Chasing Comets — Three Days of Science and FunNestled on the banks of the Guadalupe River, in the heart of the Texas Hill Country, is Mo-Ranch. A summer camp, conference center, and oasis of beauty. I imagine we could all describe our sites...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff
Yes Only Means Yes Until Something Better Comes Along: Making Camp the Best Offer for Gen Z StaffStaff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/project-real-job-moving-forward-together
Project Real Job — Moving Forward TogetherIn the early ’80s, I graduated from high school and made a simple but life-changing decision. It was May and I hadn’t yet made plans for the summer. My mom encouraged me to call my former camp...
https://www.acacamps.org/article/camping-magazine/meeting-minds-camp-directors-higher-ed-college-students
A Meeting of the Minds: Camp Directors, Higher Ed, and College StudentsCamps need staff to run their programs; colleges/universities have various requirements for students regarding coursework and internships; and students are usually pulled between what they want to do...