https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start

Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...

https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire

We live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...

https://www.acacamps.org/article/campline/basics-online-reputation-management

“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...

https://www.acacamps.org/article/campline/medication-management-13-common-questions-camps-their-answers

Each spring, the American Camp Association (ACA) experiences an increase in the number of questions from camps regarding the management and administration of medication at camp as they plan for their...

https://www.acacamps.org/resources/fair-labor-standards-act-applicability-camps

The Fair Labor Standards Act (FLSA) establishes minimum wage, overtime pay, recordkeeping, and child labor standards affecting full-time and part-time workers in the private sector and in Federal,...

https://www.acacamps.org/resources/year-round-education-children-youth

American Camp Association Position and Resources Understand the importance of the connection with nature Children and Nature Create positive relationships...

https://www.acacamps.org/resources/criminal-background-checks-issues-resources-camps

ACA believes that camps should utilize multifaceted screening and hiring programs and support practices appropriate to the clientele, staffing, supervision, and program consideration of each camp.

https://www.acacamps.org/article/camping-magazine/8-ps-marketing

If you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...

https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips

Posting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...

https://www.acacamps.org/blog/research-360-quality-vs-outcomes-smackdown

If you've been following this blog you know that the Research 360 goal is to build camp evaluation capacity. Thus far I've described what...