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https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/architecture-culture-kindness
The Architecture of a Culture of KindnessEden Village Camp, the Jewish farm-to-table sleepaway camp in Putnam Valley, New York, has an unusual business plan: to "be the camp we wish to see," borrowing from Ghandi's quote encouraging us to "...
https://www.acacamps.org/resources/smashing-graham-crackers-launching-rockets-space-opportunities-provided-aca
Smashing Graham Crackers and Launching Rockets to Space: Opportunities Provided by ACAThe University of Utah, like many universities across the country, takes an active interest in promoting STEM fields to K–12 students. With the explosion of STEM learning programs, it can be...
https://www.acacamps.org/blog/creating-craters-chasing-comets-three-days-science-fun
Creating Craters and Chasing Comets — Three Days of Science and FunNestled on the banks of the Guadalupe River, in the heart of the Texas Hill Country, is Mo-Ranch. A summer camp, conference center, and oasis of beauty. I imagine we could all describe our sites...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/programming-social-justice-campers
Programming for Social Justice with CampersHow do camps incorporate social justice into their programming for campers? Five passionate, experienced, and insightful camp administrators took their time to share their camps' approaches to this...
https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff
Yes Only Means Yes Until Something Better Comes Along: Making Camp the Best Offer for Gen Z StaffStaff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....