https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success
The Five-Minute Marketing Plan: Designing Your Blueprint for SuccessYou know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/article/camping-magazine/staffing-strategies-where-have-we-been-where-are-we-headed
Staffing Strategies: Where Have We Been and Where Are We Headed?What happened throughout one’s generational history influences current views and perspectives, and camp directors carry those perceptions with them in their thoughts and actions — including those...
https://www.acacamps.org/article/camping-magazine/how-much-wood-could-woodchuck-chuck-would-you-know-how-decipher-tag-lumber
How Much Wood Could a Woodchuck Chuck? And Would You Know How to Decipher the Tag on the Lumber?A decade ago, the United States market voluntarily abandoned the long-standing wood preservative and treatment method where an arsenic and copper compound was forced into the fibers of the lumber....
https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools
ACA Accreditation: Valuable Marketing ToolsShare the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...
https://www.acacamps.org/blog/camp-employment-internships
Camp Employment as InternshipsMost camps hire college students to work as camp staff — primarily during the summer season, but on occasion throughout the year. When the employment situation is one where the student has no other...
https://www.acacamps.org/resources/job-descriptions
Job Description SamplesACA job sample job descriptions are here to make your work easier.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/gen-y-camp-how-understand-manage-increase-resiliency-millennial-camp-staff
Gen-Y At Camp: How to Understand, Manage, and Increase Resiliency in Millennial Camp StaffGen·er·a·tion Y (noun): Generation Y; plural noun: Generation Ys; AKA: Millennials 1. the generation born in the 1980s and 1990s, comprising primarily the children of the baby boomers and...
https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff
Yes Only Means Yes Until Something Better Comes Along: Making Camp the Best Offer for Gen Z StaffStaff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...
https://www.acacamps.org/blog/why-camps-after-school-programs-should-work-together-hire-staff
Why Camps and After-school Programs Should Work Together to Hire StaffI am a camp guy. I spent 10 summers growing up at various overnight camps as a camper, counselor, dishwasher, and unit head. As ACA research has shown, these experiences provided me with some of my...