https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital

Albert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”.  While there are many elements of your marketing execution and internet...

https://www.acacamps.org/resources/covid-19-resource-center-camps

The safety and health of campers and staff is always the highest priority at camp, and camps have a long history of planning for and managing communicable diseases. With the spread of the coronavirus...

https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success

You know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...

https://www.acacamps.org/events-education/online-learning/covid-19-webinar/aca-cdc-town-hall-camps-out-school-time-professionals-may-11-2022

Watch the Town Hall...

https://www.acacamps.org/blog/view-here-navigating-covid-19-camp-summer

This blog from Laura Blaisdell, MD/MPH, FAAP, covers important concepts for camp directors to understand when it comes to operating this summer.

https://www.acacamps.org/blog/cdc-releases-updated-covid-guidance-day-overnight-camps

ACA encourages all camp operators to review this updated guidance and make any necessary adjustments to their COVID protocols for this summer to protect the health of campers and staff and ensure the...

https://www.acacamps.org/resources/market-your-camp

ACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...

https://www.acacamps.org/article/camping-magazine/assessing-summer-health-outcomes

How did it go? After 2020's "different" summer, we stepped into 2021 with hope. More camps opened, some staff were COVID-19 immunized, and protective behaviors — such as masks, physical distancing,...

https://www.acacamps.org/article/camping-magazine/excellence-research-practice

In 2015, ACA, with the help of the Committee for the Advancement of Research and Evaluation (CARE), created the Eleanor P. Eells Award for Excellence in Research in Practice. This award is designed...

https://www.acacamps.org/article/camping-magazine/nice-save-place-share

It’s free play, the 30 to 45 minutes of magical time at camp when nothing and everything happens. I walk from the dining room to the main campus after dinner and stop to watch five 9- and 10-year-old...