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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/no-reservations-needed-please-be-seated-five-course-staff-training-smorgasbord
No Reservations Needed! Please Be Seated for a Five-Course, Staff-Training SmorgasbordDuring the spring of each year, many camp directors are faced with what can seem to be an overwhelming task of planning for staff training. While it is tempting to use the same "recipes" from...
https://www.acacamps.org/article/camping-magazine/martin-his-friends-counseling-skills-effect-change-camp
Martin and His Friends: Counseling Skills that Effect Change at CampMartin was sitting in the office of the boys' head counselor again. He'd been playing "Ga Ga" when another camper got him out. In what had quickly become an all-too-typical response for nine-year-old...
https://www.acacamps.org/article/camping-magazine/five-low-cost-tech-tools-further-your-mission
Five Low-Cost Tech Tools That Further Your MissionCamp operates as a business, when we all know it is more. In order to focus on what matters at camp, it is crucial that camp operations run without friction. That means adopting the best business...
https://www.acacamps.org/resources/smashing-graham-crackers-launching-rockets-space-opportunities-provided-aca
Smashing Graham Crackers and Launching Rockets to Space: Opportunities Provided by ACAThe University of Utah, like many universities across the country, takes an active interest in promoting STEM fields to K–12 students. With the explosion of STEM learning programs, it can be...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/campline/droning-important-resources-use-drones-camp
Droning On — Important Resources for the Use of Drones at CampDrones are a great tool for camps, both for use in programming and in collecting valuable footage of your property for use in a camp marketing video. Relatedly, some camps find themselves in the...
https://www.acacamps.org/blog/staff-workforce-development-what-helps-what-hinders-it
Staff Workforce Development: What Helps and What Hinders ItCamp is a fantastic place for growth and development, not only of campers but young staff too. The skills they learn while working in this context prepare them for college, career, and life!