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https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/resources/visas-international-staff-campers
Visas for International Staff and CampersAnnually, nearly 30,000 international students provide cultural exchange as staff at camps in the United States. International campers also provide an important aspect of cultural exchange as...
https://www.acacamps.org/resources/year-round-education-children-youth
Year-Round Education of Children and YouthAmerican Camp Association Position and Resources Understand the importance of the connection with nature Children and Nature Create positive relationships...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/blog/research-360-quality-vs-outcomes-smackdown
Research 360: The Quality vs. Outcomes SmackdownIf you've been following this blog you know that the Research 360 goal is to build camp evaluation capacity. Thus far I've described what...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff
Yes Only Means Yes Until Something Better Comes Along: Making Camp the Best Offer for Gen Z StaffStaff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/project-real-job-moving-forward-together
Project Real Job — Moving Forward TogetherIn the early ’80s, I graduated from high school and made a simple but life-changing decision. It was May and I hadn’t yet made plans for the summer. My mom encouraged me to call my former camp...