https://www.acacamps.org/article/camping-magazine/8-ps-marketing

If you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...

https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips

Posting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...

https://www.acacamps.org/article/parents/preparing-children-summer-camp-experience

"Summer camp is more than a vacation for children," says Bruce Muchnick, Ed.D., a licensed psychologist who works extensively with day and resident camps. "As a parent, there are a few things to...

https://www.acacamps.org/article/parents/5-reasons-why-great-parents-send-their-kids-camp

My shy, quiet nine-year-old went to camp not knowing a soul. Two weeks later, she came home transformed. She blossomed. She made friends, learned a multitude of activities, felt safe, loved,...

https://www.acacamps.org/article/camping-magazine/no-reservations-needed-please-be-seated-five-course-staff-training-smorgasbord

During the spring of each year, many camp directors are faced with what can seem to be an overwhelming task of planning for staff training. While it is tempting to use the same "recipes" from...

https://www.acacamps.org/article/camping-magazine/martin-his-friends-counseling-skills-effect-change-camp

Martin was sitting in the office of the boys' head counselor again. He'd been playing "Ga Ga" when another camper got him out. In what had quickly become an all-too-typical response for nine-year-old...

https://www.acacamps.org/article/parents/keeping-camp-costs-budget-friendly

Camp is a life-changing experience — one that’s possible for every child and every budget. Even though the experience is priceless, paying for it doesn’t have to be! “I’m a great believer that you...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/article/camping-magazine/kids-diabetes-non-diabetes-camp-setting

I'll never forget walking into the infirmary for my week as a camp nurse and hearing one of the outgoing nurses say, "I got the kid with diabetes again. Don't worry, you don't have one this week." In...

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....