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https://www.acacamps.org/resources/marketplace/list-your-camp-find-camp
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https://www.acacamps.org/article/camping-magazine/search-marketing-web-drive-new-camper-enrollment-alternative-businesses
Search Marketing on the Web — Drive New Camper Enrollment and Alternative BusinessesThe quiet, final weeks of August find camp directors exhaling and peering out over empty fields — luckier ones are on a beach somewhere preparing meticulously crafted reenrollment letters. Agonizing...
https://www.acacamps.org/article/camping-magazine/teaching-skills-children-need-succeed
Teaching the Skills That Children Need to SucceedIn his book Homesick and Happy, child psychologist Michael Thompson, PhD, describes the dilemma that faces so many of today’s parents. “I have spoken with many parents, who, out of the...
https://www.acacamps.org/article/camping-magazine/parent-study-suggests-strategies-effective-use-camp-research
Parent Study Suggests Strategies for Effective Use of Camp ResearchThe question is often asked, “So now that we have this research, how can I tell parents about it?” A fair question. Directors and camp administrators require action plans rather than theories and are...
https://www.acacamps.org/article/camping-magazine/welcome-digital-cabin-how-new-technologies-can-deliver-better-summer-experience
Welcome to the Digital Cabin: How New Technologies Can Deliver a Better Summer ExperienceTechnology and camping? Hearing those two words together often sparks ire among camp management. “We don’t allow our kids to use techie toys!” you declare. Of course, unless you run a computer camp,...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/take-your-horse-camp
Take Your Horse to CampAnother way to increase usage at camp facilities is to allow people to bring their own horses to camp. Both youth and adults will have this interest and appreciate having a location to camp with...
https://www.acacamps.org/article/camping-magazine/riding-programs-camp-enrichment-different-kind
Riding Programs at Camp: Enrichment of a Different KindHorseback riding has deep roots in the history of American summer camps, but stereotypical images of the expense and elitism of riding may get in the way of a full appreciation of the benefit and...
https://www.acacamps.org/article/camping-magazine/success-horses-success-life
Success With Horses = Success With LifeW.L. Lorimer, founder of Lorimer Family Camps, included the cavalry style of horsemanship along with the athletics, aquatics, and outdoor skills that were the basics for all camps in the early 1900s...