https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/blog/cabin-counselor-risk-manager-effective-collaborator-translating-camp-job-skills-your-resume
From Cabin Counselor to Risk Manager and Effective Collaborator: Translating Camp Job Skills to Your ResumeIn December, fellow Hoosier camp professional Sam Hirt (Camp Tecumseh YMCA) wrote...
https://www.acacamps.org/article/camping-magazine/camps-transformation-economy
Camps and the Transformation EconomyWhat do hibachi restaurants and summer camps have in common? Before I answer that, let me provide some context. Earlier this year, I dined at a hibachi restaurant for the first time. I sat up at...
https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify
Marketing and Advertising in 2021 — Are You Tower Records or Spotify?As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...
https://www.acacamps.org/blog/managing-staff-new-era-summer-camp
Managing Staff in the New Era of Summer CampSurvivor, the long-running CBS reality show, has captivated audiences for 45 seasons — but like with so many other forms of entertainment, the COVID-19 pandemic brought the series to a halt for 17...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/blog/does-your-camp-need-therapist
Does Your Camp Need a Therapist?Girl Scouts of Middle Tennessee partnered with a local therapy practice to provide on-site, drop-in counseling for their staff this summer.
https://www.acacamps.org/article/camping-magazine/loudly-engaged-training-your-team-beat-burnout
Loudly Engaged: Training Your Team to Beat BurnoutWhen I first saw the now-famous TikTok explaining the term “quiet quitting” (Leppelin, 2022), it came across to me as laziness masquerading as inspiration. As scenes of July 2022 NYC life flash by...
https://www.acacamps.org/blog/why-working-camp-premed-student-one-best-decisions-i-have-ever-made
Why Working at Camp as a Premed Student Is One of the Best Decisions I Have Ever Made"Camp has provided me with deeply meaningful friendships, many networking opportunities, valuable people skills, and it has had an enormous positive impact on my mental health."
https://www.acacamps.org/blog/staff-recruitment-digital-world-harnessing-power-camp-staff-influencers
Staff Recruitment in a Digital World: Harnessing the Power of Camp Staff InfluencersCamp Manito-wish YMCA recently implemented a camp staff influencer initiative in order to recruit more summer camp staff.