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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/healthy-camps-quest-continues-through-technology-professional-development
Healthy Camps: The Quest Continues through Technology and Professional DevelopmentStrong interest in promoting the concept of a healthy camp continues. Supported by data from ACA’s five-year Healthy Camps Study from 2006 through 2010, improved understanding about camp injuries and...
https://www.acacamps.org/resources/selecting-camp-healthcare-technologies
Selecting Camp Healthcare TechnologiesConsiderations in the selection of camp healthcare technologies.
https://www.acacamps.org/article/camping-magazine/improving-quality-life-campers-severe-food-allergy
Improving Quality of Life for Campers With Severe Food AllergyWhen was the last time you gave a second thought to going out to dinner? Attending a gathering of friends? Sending your children to school? Participating in a leisure activity? These are daily events...
https://www.acacamps.org/article/camping-magazine/ten-ways-reduce-injuries-illnesses-camp
Ten Ways to Reduce Injuries and Illnesses in CampWhen it comes to providing safe experiences for children, knowledge is often the most powerful tool an organization possesses. Knowledge about safe conditions and practices and the ability to...
https://www.acacamps.org/blog/research-360-quality-vs-outcomes-smackdown
Research 360: The Quality vs. Outcomes SmackdownIf you've been following this blog you know that the Research 360 goal is to build camp evaluation capacity. Thus far I've described what...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff
Yes Only Means Yes Until Something Better Comes Along: Making Camp the Best Offer for Gen Z StaffStaff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....