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https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify
Marketing and Advertising in 2021 — Are You Tower Records or Spotify?As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/blog/aca-camp-crisis-hotline-annual-review-2022
ACA Camp Crisis Hotline Annual Review 2022Case studies and lessons learned from the ACA Crisis Hotline.
https://www.acacamps.org/article/campline/what-if-it-does-happen-camp-security-%E2%80%93-plans-make-actions-take
What If It Does Happen? Camp Security – Plans to Make and Actions to TakeIn July 2011, Anders Brevik detonated a "car bomb," killing eight people in the Parliament Building in Oslo, Norway. He then proceeded to shoot and kill 69 participants at the Workers Youth League...
https://www.acacamps.org/resources/campcounts-2022-report
CampCounts 2022 ReportCampCounts 2022 is the latest iteration of ACA’s annual business and industry research survey, which aims to support camp professionals in their operational decision-making and to support ACA’s...
https://www.acacamps.org/resources/resources-camps-about-public-violence
Resources for Camps about Public ViolenceACA has compiled a list of resources for camps to help deal with crisis response and dealing with public violence.
https://www.acacamps.org/resources/market-your-camp
Market Your CampACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...
https://www.acacamps.org/article/camping-magazine/learning-live-fire-how-camps-can-adapt-new-normal
Learning to Live with Fire: How Camps Can Adapt to the New NormalIn August of 2018, the Donnell Fire started in Tuolumne County, California — eventually destroying some 60 square miles of forests before burning out on October 1 of that year. It was a stressful...
https://www.acacamps.org/resources/campcounts-2021-report
CampCounts 2021 ReportCampCounts 2021 is the latest iteration of ACA’s annual business and industry research survey, which aims to support camp professionals in their operational decision-making and to support ACA’s...
https://www.acacamps.org/article/campline/emergency-planning-preparedness-summer-2021-key-lessons-takeaways-related-covid-19
Emergency Planning and Preparedness for Summer 2021 — Key Lessons and Takeaways Related to COVID-19Like many of you, I spent last summer monitoring social media for information about how the camps in my home state of Missouri were handling the COVID-19 pandemic. Given the social nature of camps —...