https://www.acacamps.org/article/camping-magazine/8-ps-marketing

If you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...

https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips

Posting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...

https://www.acacamps.org/article/parents/preparing-children-summer-camp-experience

"Summer camp is more than a vacation for children," says Bruce Muchnick, Ed.D., a licensed psychologist who works extensively with day and resident camps. "As a parent, there are a few things to...

https://www.acacamps.org/article/parents/5-reasons-why-great-parents-send-their-kids-camp

My shy, quiet nine-year-old went to camp not knowing a soul. Two weeks later, she came home transformed. She blossomed. She made friends, learned a multitude of activities, felt safe, loved,...

https://www.acacamps.org/article/parents/keeping-camp-costs-budget-friendly

Camp is a life-changing experience — one that’s possible for every child and every budget. Even though the experience is priceless, paying for it doesn’t have to be! “I’m a great believer that you...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/blog/join-us-our-givingtuesday-efforts

Everyone has something to give, and every act of generosity counts. This is the theme behind #GivingTuesday — imagining a world built upon shared and radical generosity

https://www.acacamps.org/blog/thank-you-helping-change-childrens-lives

As the holiday season approaches, we at the American Camp Association (ACA) realize we have many reasons to be grateful. In the camp world, there are so many people who make an impact, and we are...

https://www.acacamps.org/blog/campwire-episode-7-inclusion-camp

In the seventh episode of CampWire, ACA's President/CEO Tom Rosenberg talks with Niambi Jaha-Echols about inclusion and cross-cultural agility.

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....