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https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...
https://www.acacamps.org/article/camping-magazine/building-healthy-camp-strategies-worked
Building a "Healthy Camp": Strategies That Worked!A Healthy Camp Community Three years ago, the camp community placed a capstone on a significant accomplishment by completing the largest, most comprehensive study of camp-related injuries and...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/events-education/online-learning/certificate-course/day-camp-director-certificate
Day Camp Director CertificateThe ACA Day Camp Director Certificate Course is designed for those that hold (or may hope to hold) a day camp director position in a youth program. This online course introduces and provides a...
https://www.acacamps.org/resources/radon-contamination-regulations-applicable-camps
Radon Contamination - Regulations Applicable to CampsRadon is the number one cause of lung cancer among nonsmokers and an important national public health issue. If your camp has buildings, you should be familiar with the issues related to radon...
https://www.acacamps.org/resources/crisis-communications-handbook-templates-sample-forms-letters
The Crisis Communications Handbook Templates and Sample Forms and LettersTake control of a crisis at your camp with a proven communications system. Take Control: Be prepared for nearly any camp crisis with a strong, comprehensive communications system that...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/healthy-camps-quest-continues-through-technology-professional-development
Healthy Camps: The Quest Continues through Technology and Professional DevelopmentStrong interest in promoting the concept of a healthy camp continues. Supported by data from ACA’s five-year Healthy Camps Study from 2006 through 2010, improved understanding about camp injuries and...