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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/resources/summer-learning-resources
Summer Learning ResourcesCamps and other youth development programs provide the opportunity to reduce summer learning loss in an expanded learning environment where children are engaged experientially and have an opportunity...
https://www.acacamps.org/download/camp-school-partnerships-guidebook
Camp-School Partnerships Guidebookhttps://www.acacamps.org/article/camping-magazine/time-our-lives-how-summer-camp-tames-transition-trouble
The Time of Our Lives: How Summer Camp Tames Transition TroubleIt is a common refrain that the college years best represent "the time of our lives," replete with newfound independence and denoting fulfillment of academic, social, emotional, and workforce...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/blog/join-us-our-givingtuesday-efforts
Join Us in Our #GivingTuesday EffortsEveryone has something to give, and every act of generosity counts. This is the theme behind #GivingTuesday — imagining a world built upon shared and radical generosity
https://www.acacamps.org/blog/thank-you-helping-change-childrens-lives
Thank You for Helping to Change Children's LivesAs the holiday season approaches, we at the American Camp Association (ACA) realize we have many reasons to be grateful. In the camp world, there are so many people who make an impact, and we are...
https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff
Yes Only Means Yes Until Something Better Comes Along: Making Camp the Best Offer for Gen Z StaffStaff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....