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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/protect-your-camp-your-campers-your-staff-unspeakable
Protect Your Camp, Your Campers, and Your Staff from the UnspeakableIt’s 6:27 a.m. on a sunny Tuesday morning. There you are, comfortably seated at your desk, ready for another great day, when you are called for assistance by a counselor to the health center. Upon...
https://www.acacamps.org/article/camping-magazine/computer-network-security-evolving-risks
Computer Network Security — Evolving RisksAccording to some experts, 2012 could be the worst year ever for computer network security breaches. In 2011, major companies were victims of massive computer network security breaches. If you listen...
https://www.acacamps.org/article/camping-magazine/time-our-lives-how-summer-camp-tames-transition-trouble
The Time of Our Lives: How Summer Camp Tames Transition TroubleIt is a common refrain that the college years best represent "the time of our lives," replete with newfound independence and denoting fulfillment of academic, social, emotional, and workforce...
https://www.acacamps.org/blog/research-360-quality-vs-outcomes-smackdown
Research 360: The Quality vs. Outcomes SmackdownIf you've been following this blog you know that the Research 360 goal is to build camp evaluation capacity. Thus far I've described what...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/blog/happy-campers-how-camp-relationships-promote-social-emotional-learning
Happy Campers: How Camp Relationships Promote Social and Emotional LearningYoung people are diverse and dynamic, and they have myriad pathways to success. Unfortunately, youth development research often highlights watered-down averages of sample sets that offer limited...
https://www.acacamps.org/blog/campwire-episode-9-camp-resarch-laurie-browne-jim-sibthorp
CampWire Episode #9 - Camp Resarch with Laurie Browne and Jim SibthorpIn the ninth episode of CampWire, ACA's director of research Laurie Browne talks with another researcher, and longtime camp friend, Jim Sibthorp about ACA's 5-year research study.