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https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...
https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire
The 24/7/365 Camp Community: Sitting around the Online CampfireWe live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...
https://www.acacamps.org/article/campline/basics-online-reputation-management
The Basics of Online Reputation Management“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...
https://www.acacamps.org/article/campline/medication-management-13-common-questions-camps-their-answers
Medication Management: 13 Common Questions from Camps — And Their AnswersEach spring, the American Camp Association (ACA) experiences an increase in the number of questions from camps regarding the management and administration of medication at camp as they plan for their...
https://www.acacamps.org/resources/communicable-diseases-infestations-tips-camps
Communicable Diseases and Infestations - Tips for CampsEvery year, some of the most common calls received on the ACA Camp Crisis Hotline pertain to communicable diseases and insect infestations. The potential for the spread of communicable diseases...
https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/protect-your-camp-your-campers-your-staff-unspeakable
Protect Your Camp, Your Campers, and Your Staff from the UnspeakableIt’s 6:27 a.m. on a sunny Tuesday morning. There you are, comfortably seated at your desk, ready for another great day, when you are called for assistance by a counselor to the health center. Upon...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/kids-diabetes-non-diabetes-camp-setting
Kids with Diabetes in the Non-Diabetes Camp SettingI'll never forget walking into the infirmary for my week as a camp nurse and hearing one of the outgoing nurses say, "I got the kid with diabetes again. Don't worry, you don't have one this week." In...